Go Deep.
Helping people become better cyclists
At Coast , we believe every athlete has something special within them—a unique drive, instinct, or passion—that we call the X-Factor.
It's not always easy to name, and it rarely shows up on a power meter. But when it's tapped, it changes everything. The X-Factor is what fuels late-race attacks, comebacks after setbacks, and breakthroughs that transcend just watts and speed. It’s the inner fire that turns a training plan into a transformation.
We started Coast Club Coaching to help athletes—of all backgrounds—discover, develop, and express that X-Factor.Yes, we train with data, science, and structure. But what sets us apart is the human side of coaching: the deep listening, the intuition, and the belief that growth comes from more than just hard efforts. It comes from alignment—mind, body, and mission.
Whether you're aiming to win your local crit, finish your first gravel race, or simply feel strong again on the bike, we’re here to build more than just fitness. We’re here to help you train with purpose, unlock your potential, and ride into the best version of yourself.
Training plans
One on One
Become A Better Cyclist
The Full custom plan is for new cyclists seeking skills for group rides, trails, and gravel. Whether your goal is fitness or improvement, we'll use TrainingPeaks to create an ATP tailored to you, focusing on training with power/heart rate and mastering basic cycling performance.
Starging at: $199/month
Race Program
Level Up. Race Ready. No Guesswork.
Whether you're chasing your first podium or eyeing a bigger result this season.
We go beyond generic workouts—this is the GOLD standard in our collaborative process that includes structured training blocks, performance testing, race-day strategy, and ongoing coaching feedback. You'll gain a deep understanding of what makes you fast, where the gains are, and how to maximize every watt.
You're not just training harder—you're training smarter and with heart.
Starting $399/month
Group Training
Groups and Events
Train Together. Push Further. Become Your Best.
Whether you're preparing for a charity ride, corporate wellness event, or a high-performance cycling retreat, our Co-Lab Group Coaching brings your team together around a shared goal. Rooted in decades of elite racing and personalized coaching, we design custom training programs that combine science-based progression with the art of group dynamics!
email for pricing….
“Where other coaches check boxes, Alex has an uncanny ability to see the big picture, read the data and map a training plan that works..”
— Sarah Max